Mobilizing Resources

Mobilizing Resources

The Bill & Melinda Gates Foundation hired us to help Aeras which works to advance TB vaccine research and development, to strengthen their ability to be effective advocates for their own mission, as well as for research and development for other TB tools, e.g., more effective diagnostics and treatments. Later, Aeras hired Aggregate directly to work on two very different projects. The first was the development of a five-year resource mobilization strategy to guide the organization in their effort to generate funding and support from industry, government, and philanthropies worldwide. The strategy included tailored messages to appeal to the unique political and economic priorities of each potential resource. The second project included the creative development of a print and interactive online annual report that beckoned a new era for Aeras of engaging a broader constituency of individuals and organizations to enable them to achieve their goals.

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